Top 5 Photo and Video Apps in Kenya - Q1 2022

In the first quarter of 2022, the top 5 photo and video applications in Kenya showed varying performance trends in terms of weekly downloads, revenue, and active users. Here's a detailed look at how each app fared.

Google Photos: Backup & Edit experienced a steady increase in weekly downloads, peaking at around 10K in the final week of March. Weekly revenue also showed fluctuations, reaching approximately $805 in mid-January and ending the quarter with around $715. The app's weekly active users remained robust, hovering between 4.3M and 4.9M throughout the quarter.

Canva: Design, Art & AI Editor saw notable trends in its metrics. Weekly downloads were highest in early January at nearly 19K, with another peak of around 18.8K in the last week of March. Revenue showed an increase, peaking at approximately $924 in late January. Active users grew steadily, reaching around 81K by the end of March.

Facetune AI Photo/Video Editor had a mixed performance. Weekly downloads were low in January but surged to about 1.2K by the end of March. Revenue varied, peaking at around $406 in early February. Active users showed a gradual increase, ending the quarter with approximately 4.7K.

PhotoGrid: Video Collage Maker maintained relatively consistent weekly downloads, averaging around 350. Revenue peaked at approximately $340 in late January. Weekly active users remained stable, fluctuating around 130K to 139K throughout the quarter.

Splice - Video Editor & Maker experienced modest performance. Weekly downloads remained relatively stable, averaging around 200. Revenue saw minor peaks, with the highest being about $306 in early January. Active users fluctuated slightly, ending the quarter with approximately 806.

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